Juana Martin. SS 2023 during Haute Couture Week.

Juana Martin. “Orígenes” Spring Summer 2023 Couture Collection during Haute Couture Week.

Juana Martín returns to the Paris Haute Couture Week

During her second fashion show within the official Parisian calendar, the designer will be presenting her “Orígenes” collection, an ode to her Spanish and flamenco roots.

After her debut in July 2022 with the “Andalucía” collection, Juana Martín returns this January 26th to the official calendar of the Paris Haute Couture Week with “Orígenes”, a proposal that reflects the beginnings of her work in fabrics and prints, and offers a result true to her flamenco style, with a more avant-garde touch.

Inspired by her summers in Málaga, a place that has seen many of her creative processes, Juana Martín returns to this city to create “Orígenes”. The blue of its beaches, its people and the harmony of its land are embodied in this collection that, according to the designer’s words, “is designed for an elegant and transgressive woman, who dares to take another step towards evolution and personal development”.

This collection shows the essence of Juana Martín’s designs, both in the color palette based on black and white tones, as well as in the use of volumes, embroideries, ruffles and of course, polka dots. The fabric innovation and the abundant presence of crystals stand out in this collection, embroidered crystals and netted crystals, create meshes that cover the body of the sensual, daring and provocative woman.

Also, in the “Orígenes” fashion show we will be seeing accessories such as the Christian Louboutin shoes, Nadia Chellaoui bags and Plata Pura goldsmith work. A mixture of high-end firms have come together with a contemporary and an avant-garde point of view.

At 12:30 p.m. on Thursday the 26th at the American Cathedral in Paris, the “Orígenes” collection will continue to show Juana Martín’s continued growth among the greatest in fashion.